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Superdry was created in 2003. Superdry is a British brand, adding Japanese street style and Japanese, which is often mistaken for a Japanese brand, in order to become a brand dedicated to high-quality products. superdry has been sold in more than 20 countries around the world.
The core concept of superdry/extremely dry brand is fair price. At the same time, meticulous attention to detail. An admiration for British tailoring prowess with a love of iconic American culture. Superdry is committed to creating clothing works that "belong to the classics of the future". Superdry stands proudly with a unique attitude in the clothing market due to its highly individual appearance, the combination of clothing and clothing, excellent fabrics, unique nostalgic effects, and excellent branding strategies and clothing design styles.